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VISA

FORMULA-e

– GMR –

BRIEFING

In order to generate content, brand interest and awareness for a clean energy partnership and sponsorship between Visa and Formula-e, the request was made to design a simple app that would ensure London’s Formula-e race visitors interact and create a relation with Visa.

The end result consists of an “all you need” app that allows you to generate a “power boost” that can be used to help your favourite driver to get an extra “boost” during the race or to get discounts inside the event. Among other things it would also allow you to have access to track cameras, event tickets, “take me there” map, follow you favourite driver, find food & drinks map, etc.

CLIENT

VISA

ROLE

Art Direction | Design | UI & UX

 

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